IAD Seminar: Behaviorally Targeted SMS Reminders Improve Smallholder Adoption of Sustainable Agricultural Practices

The speaker, Jordan Blekking (Postdctoral Associate, Department of Global Development, Cornell) is investigating how smallholder farmers’ perceptions of environmental conditions vary across locations and how these perceptions inform their cropping decisions in areas experiencing high rainfall variability. Second, he uses publicly available, high resolution (<250m) remotely sensed products to investigate how urban food retail environments change as African urban areas grow. He has conducted research in Kenya, Zambia, and South Africa.